$350 raised out of $100,000
Overview
Platform
Indiegogo
Backers
1
Start date
Dec 09, 2023
Close date
Feb 08, 2024
Concept

Help us scale and reduce waste by converting this EV truck into our Mobile Circular Fashion Lab!

Story

We’re Circular Fashion LA, and we’re on a mission to transform the pollutive, exploitive and wasteful fashion industry into a Regenerative Fashion system that’s actually healthy for the environment.  We’ve been Repairing, ReDyeing, and ReDesigning clothes with love and expertise since 2019, and now we’re ready to take our circularity commitment to the next level!

Video explains our pitch which won $20K from the LA Cleantech Incubator to acquire equipment and technology that will go inside the truck.

 

We need your help to acquire a zero-emissions electric vehicle (EV) truck to bring our clothing Repair, ReDye, and ReDesign services to communities all across Los Angeles.  Join us in driving change, one stitch at a time!

We have our sights set on this truck by Evolectric, a fellow Circular Economy start-up and fellow LACI portfolio company, based in Rancho Domingo, CA.

 

Our Vision:

Since launching, we’ve been able to divert over 1 ton of post-consumer clothing and textiles from reaching landfill.  We operate with 75% less carbon emissions than fashion brands who source new materials.  We use 97% less water than what it typically takes to manufacture a new cotton tee.   And now we’re ready to innovate even further.

Our 2022 Impact Stats:

With our circular zero-emissions EV truck, we’ll be able to extend our reach and impact. This mobile unit will allow us to offer on-the-spot clothing Repair, ReDye, and ReDesign services in neighborhoods, schools, and events, making Circular Fashion and sustainability education accessible to more communities.

 

Why We Need Your Support:

The EV truck is not just a vehicle; it’s a symbol of our commitment to environmental stewardship and community empowerment. Your contributions will go directly towards acquiring this essential asset, helping us reduce our carbon footprint even further, expand our circular fashion services, and inspire more people to embrace regenerative fashion choices. 

 

Campaign Goals:

1) Acquire Zero-Emissions EV Truck: Your support will help us acquire a Circular EV truck from local partner Evolectric who shares in our commitment to circularity.  Evolectric refurbishes diesel commercial vehicles into updated Circular EVs right here in Southern CA, ensuring that our operations are aligned with our commitment to elevate local communities.

2) Cover Operational Costs: Funds raised will also go toward the costs of licensing, insuring, operating and maintaining the vehicle within Los Angeles. 

3) Setup Mobile Workshop:  Funds from this campaign will also be used to outfit the truck with electricity, lighting and air circulation, transforming it into a fully functional mobile workshop, as well as covering the outside with a professional graphic wrap.  

We have already raised funds and have acquired essential equipment and technology that will go inside the vehicle.  Watch our pitch to the LA Cleantech Incubator (video at top) which was awarded $20K in Summer 2023 to acquire essential equipment and technology to perform our ReDesign services onsite.  

Community Outreach: We’ll use the truck to organize workshops, demonstrations, and events across Los Angeles, educating communities about sustainable fashion practices.

 

Campaign Perks:

To express our gratitude for your support, we’ve curated some fantastic perks for our backers so you can experience the joy of ReDesigning your clothes and discovering our upcycled products and repair/redye services.  Pick a rewards level or pay any amount you want and we will reward you as follows:

  • Contribute up to $50: 

    • We’ll Thank You in our Campaign Acknowledgment email that will be sent to our entire community upon conclusion of the campaign.
  • Contribute $51-$100:  

    • Receive a Promo Code to get 15% off your next purchase on www.circularfashionla.com.  Try out our Circular Closet Experience!
    • We’ll Thank You in our Campaign Acknowledgment email.
  • Contribute $101-$500: 

    • Receive an eGift Card equal to the value of your contribution that you can spend on ANYTHING (all products, services, subscriptions) on our site.  Use it for yourself or give it as a gift to a loved one!  
    • Get the Promo Code for 15% off your purchase (that gift card will go farther!)
    • We’ll Thank You in our Campaign Acknowledgment email.
  • ​Contribute $501-$1000:

    • Receive an eGift Card equal to the value of your contribution that you can spend on ANYTHING (all products, services, subscriptions) our site. 
    • We can divide your eGiftCard value between up to 5 friends so you can share the wealth and help all your loved ones benefit from a Circular Closet.  Divide the value anyway you wish amongst 5 people.  
    • Get the Promo Code for 15% off your purchase (make those gift cards go farther!)
    • We’ll Thank You in our Campaign Acknowledgment email.
  • ​Contribute $1001-$5000:

    • Our CEO and Founder, Karri Ann Frerichs, who is also a University Professor of the Business of Fashion and Sustainability since 2010, can come speak with your group/organization on topics of the Circular Economy, the effects of Fast Fashion and solutions you can take.  This will be conducted virtually worldwide, or in-person if you are located within Southern California. 
    • Receive eGift Card(s) equal to the value of your contribution!
    • We can divide your gift cards amongst up to 10 people!  Spread the wealth and Circular Closet Experience!  Get all your Holiday Shopping done in one place
    • Get the Promo Code for 15% off your purchase (make those gift cards go farther!)
    • We’ll Thank You in our Campaign Acknowledgment email.
  • Contribute $5001-$10,000:

    • Host a VIP Repair and ReDye event for your group, company or organization!  Once we acquire and outfit the truck, we’ll come to you if you are local to Southern California to host an exclusive Repair and ReDye event for your group.  If you are located outside of Southern California, we’ll arrange a comparable virtual event including at-home kits for your attendees.
    • Our CEO and Founder, Karri Ann Frerichs, can come speak with your group/organization on topics of the Circular Economy, the effects of Fast Fashion and solutions you can take.
    • Receive eGift Card(s) equal to the value of your contribution!
    • We can divide your gift cards amongst up to 15 people!  Spread the wealth and Circular Closet Experience!  Get all your Holiday Shopping done in one place
    • Get the Promo Code for 15% off your purchase (make those gift cards go farther!)
    • We’ll Thank You in our Campaign Acknowledgment email.
  • Contribute $10,001 and up:

    • Get your Name/Logo on the Truck!  We’ll publicly thank you by including your name and/or logo in the graphic design of our truck so that commuters throughout Southern California see your name as we’re driving our Zero Emissions truck around town!  A great way to advertise and demonstrate goodwill and support to local communities!
    • At this level, you’ll also have the option to join our upcoming seed round and we will credit your contribution toward your future investment with us!  Get in touch with us directly.
    • Get the VIP Event, mentioned above.
    • Our CEO, Karri Ann Frerichs, will come speak with your group on the topics of the Circular Economy and Fast Fashion.
    • Receive eGift Card(s) equal to the value of your contribution!
    • We can divide your gift cards amongst up to 20 people!  Spread the wealth and Circular Closet Experience!  Get all your Holiday Shopping done in one place
    • Get the Promo Code for 15% off your purchase (make those gift cards go farther!)
    • We’ll Thank You in our Campaign Acknowledgment email.
 
Use your gift cards toward our Circular Closet Experience!

 

Join Us in Driving Change:

Support Circular Fashion LA’s Zero-Emissions EV Truck Campaign today, and be a part of a movement that’s reshaping the fashion landscape. Your contribution isn’t just funding a vehicle; it’s supporting a vision of Circular Fashion, community empowerment, and environmental responsibility.  Contribute now and help us drive change, one neighborhood at a time!

Stay connected and follow our journey on Instagram and TikTok. Together, let’s make Los Angeles and beyond a hub of zero-waste style and inspire a fashion revolution that’s truly regenerative for our planet.

Thank you for being a driving force in our circular fashion journey!

Warm regards,

Karri Ann Frerichs and the Circular Fashion LA Team

 

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