edasi is the evolution of denim

Our super advanced technical jeans have over 16 unique features to make your life much easier – and much more comfortable.

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edasi is here to make 2021 that bit easier with jeans that are mega versatile and adapt to whatever life throws
 at you next.

edasi has a unique fit that works with your body. Each gender has their own version of edasi that will make them look & feel great. What kind of fit are these? Not slim, not regular, we call them athleisure tailored. Casual but not too casual.

 

edasi uses Unifi’s TruTemp365® fabric – the most amazing breathable thermoregulated fabric with enhanced cooling and drying that works in all weather conditions.

In hot weather – the moisture gets wicked away to keep you cool and dry. TruTemp365® fibers create the ideal microclimate between you and your clothes. Fabrics that use this technology work to cool you on warm days by moving moisture away from your body.  Alternatively, the insulative properties help keep you warm on cool days. 

edasi denims are the comfiest jeans you’ll ever wear – rivaling the comfort factor of your favorite yoga pants. We added X4J fiber which means you get a full 360° stretch to fit you perfectly, amazing sculpting properties and a soft, breathable pair of jeans that are super durable. Comfort for days, weeks, and months.

(Fun Fact #1: the stretch rebounds back into shape without ever stretching out.)

 

 

 

The patented odor control solution we use is super effective in killing odor-causing bacteria keeping you smelling fresh longer. We use an all-natural, chemical-free solution. EPA Approval Pending.

 

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FUZE *EPA APPROVAL PENDING* 

edasi denims use reactive dye meaning the color doesn’t fade – even after 100+ washes. They’ll look as fresh as the day you bought them! 

As well as the full 360°stretch, we also took extra steps to make sure edasi jeans move with you – not against you. We’ve added an elasticated waistband, articulated knees, and a reinforced gusset to improve maneuverability and durability

edasi evolution of denims are 100% anti jeggings so the stretch maintains the true denim feeling.

Wearing edasi denims feels just like wearing your favorite comfy sweatpants, soft to the touch, and easy to move around in. Our X4J fabric is lightweight, stretchy, durable, and has balanced compression for an enhanced fit that doesn’t compromise on your comfort. 

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Keep your money and cards safe with the RFID blocking pockets.

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Make sure you’ve always got everything you need with our 9 functional pockets.

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(fun fact #2: the passport/media pocket is 8″ deep and RFID blocking)

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edasi denim are comfortable, functional and stylish. This makes them perfect for work, home, cycle and travel. 

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At

launch, edasi denims will be available in 2 sophisticated colors. Classic Blue and Onyx Black.

pending EPA approval

For years NASA and Olympians have been using silver in fabric to provide powerful qualities. The problem with what they used is it both becomes ineffective after a few washes and pollutes the worlds scarce drinking water.  

We instead added a safe, sustainable, and non-ionic solution that kills bacteria on contact. This makes edasi denims the most effective and sustainable odor-controlled jeans on the market.

 

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Best of all, FUZE is all-natural, eco friendly, and is long-lasting. FUZE uses 480 times less active resources than other anti-odor treatments.  Fuze is applied with a unique, patented misting process with a Zero-Waste Manufacturing philosophy. No water is wasted or dumped downstream after the process.

edasi works with one of the cleanest denim mills in the world, Prosperity Textile, reducing footprint throughout the whole denim manufacturing process. Prosperity is a Bluesign system partner. Bluesign traces each path along the manufacturing process and lives up to the strictest criteria to protect our globe’s water, air, soil, and carbon footprint. 

edasi uses fibers from recycled water bottles to help with our unique thermoregulation. This is much more sustainable and better for our environment than traditional synthetic polyester which uses huge amounts of water to produce it.

 

 edasi demins have an athleisure tailored cut, which means we’re somewhere between slim and regular cut jeans. Our men’s style has much more space in the crotch area and a longer leg, whereas our female style is more shaping and is cropped for that professional but comfortable look. 

 MENS: Choose between RELAXED FIT or TAILORED ATHLEISURE 

WOMEN: HI – RISE  (select between 7/8 cropped style or Full Length)

edasi denims were developed in Amsterdam with countless prototypes along the way, so we could make the most perfect pair of jeans you’ll ever wear

Our team in Amsterdam hard at work!

edasi denims went through many different designs and prototypes along the way  – we obsessively tested the fit and quality until we had the perfect pair of jeans.

 

Product sketches

Prototypes

 

edasi was born to take everyday staples and super charge them for our modern times.

We fully believe that we can do some very interesting things in the textile industry as cotton, polyester, and constricting designs just do not cut it anymore.

Instead of the boring stuff, we search the world for technical fibers and then work with material scientists, designers, pattern makers and a host of other strategic partners to create a truly super charged fabric.                              

We then incorporate a hybrid of functional and minimalistic design elements to this finished fabric to give you something that’s 100% focused on comfort and innovation – the end result is like nothing you can pick up in a store or online.

WHY INDIEGOGO?

Reaching you directly on InDemand gives us the opportunity to develop products that wouldn’t be possible if we raised funds via Venture Capital (VC). Going directly on InDemand means we will only release a product when we truly know it’s the best of it’s class. With the traditional route of VC, you can eventually expect lower attention to detail, relaxed quality control, and too many of the same products being shoved down your throats.

Not for us –  The only ones we want to answer to is you, and this platform gives us that opportunity. By answering only to you, we can take your feedback and go straight to prototype, rather than a hierarchy of bureaucracy found in bigger brands.

Our goal is to take your feedback and continuously design products that exceed your expectations. Edasi’s  finished product will always be a direct result of you and the community’s voice.

Thank you for being the main catalyst behind our vision!

 

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