$53,284 raised out of $7,772
Overview
Platform
Indiegogo
Backers
54
Start date
Nov 07, 2024
Close date
Dec 08, 2024
Concept

New design |3-sided | Rotatable brush head | Mechanical-Sonic powered | Bass-method | Angled bristle

Story

Say goodbye to blind spots with HEISR, an efficient & effective fully wrap-around electric toothbrush.

  • The Alarming Trend of Infrequent and Ineffective Tooth-Brushing

  • The Silent Killer: Uncovering the Evil Plague in our Mouth

Plaque, a hidden but powerful force in your mouth, can cause numerous problems, such as The cost of health, time, and money.

  • Daily Struggle: Overcoming the Hate for Toothbrushing

We can all relate to people who struggle with brushing their teeth at least twice every day, sleep late on workdays after a long, overwhelming day back home, and have almost no extra energy to grab a toothbrush, squeeze toothpaste, scrub, gargle, spit, and rinse.

What stops us from consistently effective toothbrushing

Don’t beat yourself up! All you need is a more innovative tool to clean your teeth. Experience a whole new level of cleanliness with HEISR!

The HEISR 3-sided wrap-around toothbrush is designed to make brushing easier, provide consistent deep cleaning, and save time, money, and energy.

No more tedious brushing routines; say hello to effortless, effective dental hygiene with HEISR!

Its unique 3-sided wrap-around design allows for simultaneous cleaning of the upper, outer, and inner sides of the teeth, ensuring a more thorough clean

Designed to follow the bass-method brushing, which is the American Dental Association’s (ADA) recommended technique for teeth cleaning.), the HEISR PBT bristles are angled at 30° against the gingival cuff so that every hard-to-reach spot can get sufficiently cleaned. HEISR is born for anyone struggling to acquire the bass method!

1+1>2, the perfect blend of mechanical and sonic technology!

  • Personalized & thorough cleaning: 10 distinct movement patterns can be auto-adjusted to fit teeth of varied thicknesses.
  • Mechanical-Sonic powered: the mechanical action of the PBT bristles physically brushes against the teeth to clean. At the same time, the sonic vibrations create 27,000 strokes per minute that help to disrupt the most hard-to-reach plaque.
  • Adaptable cleaning experience: The bristles float up and down, allowing the brush to conform to the teeth’ contours closely.

Ensures even pressure and coverage across all teeth, reducing the chances of missing spots.

People don’t realize they miss spots in everyday toothbrushing until the gum gets irritated or bleeds. Using a regular toothbrush, it’s very likely to miss the hidden gaps between teeth. The effectiveness of inner tooth brushing is less than 20% on average.

The length and width of the HEISR bristles are precisely calculated to reach the inner space, the gingival sulcus, and the gums. All blind spots can be precisely covered.

Instead of brushing 16 different surfaces in 2 minutes, you can achieve the same result with our toothbrush in 45 seconds and with 2 super sample swipes!

Brushing teeth with a traditional toothbrush requires concentration and attention to detail. The toothbrush should be held at the correct angle with light pressure, and the bristles should be soft to avoid damaging the gums. Instead of long strokes, the toothbrush should be gently wiggled with subtle vibrations.

Expandable on all three sides, the brush head can adjust to fit teeth of varied thicknesses while rotating freely along the teeth. Combined with the rotatable head, you can reach all the hard-to-reach spots like never before. The outer brush head is wrapped in soft purple rubber if your teeth get bumped while brushing.

Spreading pressure evenly minimizes the risk of gum damage that can come from too much pressure with a traditional brush.

The PBT bristles are soft enough to prevent gum damage but strong enough to clean your teeth precisely. The top bristles are tapered for deeper cleaning of the dental fossa’s bottom. This combination of softness and strength allows for precise cleaning without compromising the health of your gums.

All these advantages mean less time in the dentist’s chair. Not bad for a toothbrush evolution, huh?

The perk price goes up soon

In our first campaign, our toothbrush cost an average of $140; this time, the super early bird perk only costs $69. We also reduced our carbon footprint by 40% with a more compact body and package!

We recommend changing brush heads every 3 months.

About Us

HEISR was established in Shanghai, China, in 2018, and it is dedicated to revolutionizing tooth brushing with a new innovative product. Traditional tooth-brushing tools have been unable to effectively clean the blind spots inside the teeth due to the limited angle at which the human mouth can open. Tooth brushing can be a painful and complex process that involves finding over 20 different spots in the mouth.

From concept to design

HEISR spent 4 years researching, developing, and producing the revolutionary 3-sided wrap-around toothbrush to address this issue. HEISR now holds more than 30 patents.

Assemble and test on the chips.

This innovative oral care product cleans teeth in a full 360-degree coverage and simplifies traditional tooth brushing. To bring HEISR to life, the team visited over 50 toothbrush manufacturing companies to find the new technologies needed to overcome the challenges they encountered.

These technologies include a movable brush plate on three sides, 30° technology for oblique implantation of bristles, a 180° rotatable brush head, and soft rubber for full coverage of the brush head to prevent knocking teeth.

Country
Links