$3,176 raised out of $500,000
Overview
Platform
Indiegogo
Backers
6
Start date
May 24, 2023
Close date
Jul 24, 2023
Concept

A fast moving docuseries that features compassionate individuals in retail automotive.

Story

Love People More Than You Love Cars

Step into a world where the human side of car dealerships is brought to life through ASOTU’s (Automotive State of the Union) ground-breaking docs-series, “More Than Cars.” Hosted by automotive Troublemakers Paul J Daly and Kyle Mountsier, each episode will reveal the authentic experiences that make dealerships about so much more than cars.

The dealer model is the best approach to satisfy automotive consumers and provide an outstanding experience. Our series celebrates dealerships as community cornerstones – changing lives daily, serving customers, and supporting local causes.

This campaign is not just about funding the first season of “More Than Cars,” it’s about challenging misperceptions and rewriting the narrative around the retail automotive world. In this transformative journey, we’re not asking you to contribute but to partner with us and the many dealers already pushing back.

Your support brings us closer to telling these inspiring stories. It helps produce the first season and gives a voice to compassionate people who fill our industry.

Join the movement! Let’s challenge market forces, dispel negative stigmas, and show the world that car dealerships are about more than just cars.

 

 

Fuel the Revolution

With your support for “More Than Cars”, you’re doing more than just writing a check:

  • Breaking The Mold: Your backing helps us dismantle outdated stereotypes about car dealerships, painting a vibrant and authentic picture. We’re reframing the image of the car industry, exciting even those who’ve never stepped into a dealership.
  • Storytelling On Overdrive: Your support cranks up the volume on unheard narratives from the frontline of the automotive industry. You’re amplifying the human journey of resilience, ambition, and triumph that lies beneath the hood.
  • Creating Connections: Your investment bridges the gap between people within the industry and the broader community. Our series illuminates the interplay between staff, departments, customers, and a wider support network, creating an inclusive and diverse automotive community.
  • Engage and Enlighten: With your help, “More Than Cars” continues to provide a unique fusion of engaging storytelling and insightful perspectives. We’re all about sparking conversation, education, and a shared journey of discovery.

You’re not just supporting a series, you’re fueling a movement that redefines the narrative of the automotive world. Join us, and let’s ensure these powerful stories get the spotlight they deserve.

 

 

Driving Through Challenges 

A big-ticket project like “More Than Cars” comes with its speed bumps:

  • Navigating Timelines: A high-quality docu-series is a complex machine with many moving parts. Unforeseen detours like scheduling conflicts or global events can throw a wrench in the works. With our seasoned production crew, we’re primed to handle any turbulence, keeping the wheels turning smoothly.
  • Access and Anonymity: Filming in diverse dealerships can pose challenges due to privacy and logistics. However, our robust industry connections and relationships pave the way for a comprehensive representation of dealerships throughout the series.
  • Fiscal Roadblocks: As an independent production, we’re navigating tight budgetary lanes. But with effective budget management, strategic resource allocation, and your vital support, we’re geared up to deliver a series that exceeds expectations.

We’re prepared to tackle any challenge with creativity and tenacity. “More Than Cars” will prevail, and with partners like you, we’ll drive this project to success.

 

 

Roll With Us…We Need YOU

Not everyone can contribute financially, but there’s always a way to join our journey:

  • Spread the Word: Share our mission with friends, family, colleagues – anyone who would resonate with our message. Word of mouth can be a game-changer.
  • Social Media: Share our campaign on your platforms and let people know why this series is important. Use #MoreThanCars to spread the word and tag us @ASOTU.
  • Indiegogo Tools: Don’t overlook the power of the share tools on Indiegogo. Each click brings us a step closer to our goal.

Your support, in any form, accelerates our journey. Together, we’ll bring to the screen the untold stories of the automotive world with “More Than Cars”. Let’s drive this revolution together.

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