Unlock the Potential of the Concept2® Rower

We all love the Concept2 rowing machine, it’s simply the best in the business for what it does.  But what if it could do more? 

I’m Brad Gresham, inventor and founder of Rowdaptor.  As a former Navy SEAL, I worked hard to squeeze every ounce of capability from my equipment in order to stay at the top of my game.  

My approach to the Concept2 rower was no different.  It’s a fantastic machine, but I knew there had to be a way to get more out of it.  Rowdaptor does just that.  Rowdaptor turns the Concept2 rower into a complete home gym, allowing the user to focus that smooth, low-impact resistance and isolate specific muscle groups.  10 new exercises can be performed; no modifications are needed to the machine, and the normal rowing motion is not impeded in any way. 

Rowdaptor’s design allows for rapid engagement and disengagement, facilitating quick transitions from normal rowing to any alternate exercise, and back to normal rowing.  This provides for some crazy, high-intensity intervals unlike anything you’ve ever felt.  The smooth, low-impact resistance of the Concept2 is a serious asset in this context.  With the resistance focused on the concentric contraction of the muscles, blood flow is maximized.  And because the machine’s output (felt as resistance) is proportional to the effort you put into it, you get built-in drop sets every time you use it.  You can use it as a simple warm up by going easy on the effort being put into the machine, methodically increasing blood flow to targeted muscle groups.  OR…you can attack it and easily destroy yourself with a soul crushing workout.  Either way, there’s no worrying with changing a thing about how the machine is set up; it’s all about what you pour into it.  

Here’s the list of 10 new exercises that Rowdaptor now allows you to perform on your Concept2 rower:

1. Bicep curls
2. Reverse bicep curls
3. Upright rows/high pulls
4. Single-arm rows
5. Cross-body pulls
6. Front shoulder raises 
7. Lateral shoulder raises
8. Goblet squats
9. Overhead presses
10. Single-arm overhead presses

Construction: 

Rowdaptor is, and always will be, made in the USA!!  The device is CNC machined from 6061 billet aluminum and uses alloy steel hardware throughout. The foot plate is CNC routed from 3/4″ Baltic birch ply and coated with a durable, non-slip coating.  A nylon strap is attached to the foot plate, and includes an ultra-smooth Rollercam buckle.  The foot plate and strap assembly acts as a platform that connects to the rower to keep weight on the machine when the user is standing; that keeps everything on the ground when pulling vertically.  With very few moving parts, and nothing fancy to break off or malfunction, it’s purpose-built for daily abuse.  Coming from someone who was paid to destroy things in pursuit of U.S. Government interests around the world, this thing is bomb-proof.  

What Your Support Means: 

Rowdaptor’s development has consumed the last 2 years of my life; I’ve poured my heart and soul (and bank account) into developing what I believe is the ultimate improvement to an already incredible machine.  I’ve gone through 7 design iterations and constructed 4 completely different prototypes to arrive at this final design.  It’s finally ready, and I want to get it out into the wild.  Your support will be instrumental in making that a reality. 

With my background from the SEAL Teams, it’s not a stretch to understand that I’ve always been focused on human performance.  What isn’t obvious is that I suffer with Multiple Sclerosis, and have done so for the past 9 years.  Having MS has taught me that I cannot take mobility and health for granted, and that I need 100% focus on what I refer to as “health span.”  Health span is not simply living longer, but it’s a focus on living an active, mobile and healthy life so that we are able to truly enjoy life with those that we love for as long as possible.  We need to support one another in developing our strength and mobility at all points in our lives.  I truly believe that Rowdaptor is one of those transformative devices that can safely and effectively aid in increasing our health span.  The low-impact, compound movements and cardiovascular benefits of rowing with the Concept2 rower are irrefutable.  Rowdaptor advances those benefits by leveraging that low-impact resistance for strength and mobility training for specific muscle groups.  The Concept2 rower outfitted with Rowdaptor is simply a magical combination of endurance, mobility and strength training for folks of all ages and abilities.  Supporting this campaign will serve to improve the health span of countless others by providing an easily accessible means to support their continued mobility and strength.  

What Rowdaptor, LLC Needs & What Your Support Will Get:

My funding goal for the campaign is $50,000.  Your support will allow me to design and construct the required production fixtures and tooling; purchase raw materials, hardware, and packaging; and quickly transition to sustained production.  With this accomplished, Rowdaptor, LLC is off and running as a veteran-owned small business and, in my book, that’s about as cool as it gets.  

The perks of this campaign are super simple:

1. You can back us and get a complete Rowdaptor system from the initial production run
2.  Back us with a generous donation to help get us off the ground  

Or you can select both…then you’d be super awesome!!

Risks & Challenges

To be honest, the risks are extremely low at this point.  The design work and testing are complete.  I am testing a new finish for the foot plate, but that would be the only change from what you see here vs. production, with the exception of a minor cosmetic tweak.  Barring any totally unforeseen issues, and regardless of what happens with funding, everyone who supports us by selecting the Rowdaptor Perk WILL GET A ROWDAPTOR. 

Other Ways You Can Help

Please pass the word and share this campaign with your friends, family and co-workers by using the sharing tools and social media.  If your gym uses Concept2 rowers, please provide the owner with a link to the campaign.  I truly appreciate the support, HOOYAH!!!