Soda, a trailblazer in AI-driven data quality solutions, has successfully raised €12.9 million from strategic partners and existing investors like Singular and Point Nine. This fresh influx of capital aims to fuel Soda’s expansion in the US, particularly by bolstering its New York City headquarters with top-tier go-to-market talent.
Having achieved financial self-sufficiency over the past year, Soda has attracted a growing global user base, including major players like Disney, HelloFresh, Abercrombie & Fitch, and Bloomberg. This investment will support the company’s mission to scale its operations and enhance its platform’s capabilities, particularly in the North American market.
The next phase of Soda’s development focuses on integrating AI into the workflows of data engineers. This integration aims to automate and suggest testing and observability for the data layer, making data management more efficient and reliable.
“Over the past 12 months, Soda has charted a course to financial self-sustainability, thanks to our world-class team, valued support from our global community, and a clear vision to democratize data quality,” said Maarten Masschelein, CEO of Soda.
With AI projected to contribute up to $15.7 trillion to the global economy by 2030, the demand for solutions that deliver trusted data is higher than ever. Soda is addressing this need with a low-friction, practical approach that ensures everyone within a business can work with high-quality data. The additional funds will enable Soda to continue building a sustainable business model that aligns company growth with market needs.
Soda is committed to transforming the data testing and observability industry through AI. The company has made significant strides towards becoming a GenAI-first platform, introducing SodaGPT in 2023 and continually enhancing its AI capabilities under the Soda AI umbrella. This suite of tools, designed to boost productivity, includes SodaGPT, Anomaly Detection, and OpenAI Assistants.
“It’s been a challenging year for many tech companies, but we are proud to have achieved self-sustainability while maintaining our team,” Masschelein added. “The additional funding provides a robust platform to capitalize on the significant investments in AI, underscoring the critical importance of data quality.”
Soda’s expansion in North America is a strategic move to tap into a broader market and address the growing need for reliable data quality solutions. By enhancing its New York City headquarters with experienced talent, Soda is poised to drive further growth and innovation.
The company’s vision to democratize data quality means making high-quality, reliable data accessible and manageable for all business users. This vision is supported by Soda’s commitment to leveraging AI to automate and improve data management processes, ultimately enhancing productivity and trust in data.
Soda’s latest funding round marks a significant milestone in its journey to revolutionize data quality. With the additional €12.9 million, the company is well-positioned to expand its footprint in North America and continue developing innovative AI-driven solutions that meet the evolving needs of businesses worldwide.
