$238,084 raised out of $5,000
Overview
Platform
Indiegogo
Backers
368
Start date
Dec 10, 2019
Close date
Jan 10, 2020
Concept

2.4:1 Cinematic Widescreen Aspect Ratio,Sci-Fi Brushed and Backlighting Effects,Oval Bokeh,Portable

Story

Cinematographer demands for anamorphic lenses have resulted in expensive options making it difficult for cinematic enthusiasts to acquire a quality product. With the introduction of the SIRUI 50mm F1.8 Anamorphic lens, there is now a high quality, lightweight product that delivers all the unique anamorphic features at a great value.

Compared to a traditional 50mm APS-C lens, the SIRUI 50mm F1.8 anamorphic camera lens produces a cinematic 2.4:1 widescreen video with a 33% increase of the horizontal field of view to achieve a FOV equivalent to an APS-C 37.5mm lens. Built with Aircraft Aluminum housing and high-quality German Manufactured Schott optical glass lens elements, the F1.8 camera lens is compact and robust yet light enough to easily create Cinematic widescreen shots.

 

 

 

 

 

When converting a 16:9 camera shot into a cinematic 2.4:1 aspect ratio, post-editing applications usually degrade the image resulting in a less than satisfying high-definition cinematic experience for audiences.

 

However, with the 1.33x squeeze factor, the 50mm F1.8 1.33X anamorphic lens will widen the field of view to produce a smooth Cinematic 2.4:1 widescreen video in a 16:9 setting. With a quick twist to attach the camera lens, users can easily cinematize their shots with just one press!

 

It can be a challenge for normal lens and post-editing applications to achieve the distinctive Sci-Fi horizontal brushed and backlighting effects. Not for the SIRUI 50mm 1.33x Anamorphic camera lens!

Built with a precision optical structure and multi-layer Nano coatings, our lens will produce horizontal blue streaks with less stray light to deliver unique Sci-Fi brushed and backlighting effects.

 

Gradually turn the F1.8 aperture ring with ten aperture blades to customize the light and optimize the depth of view within the 50mm focal length whether in a high or low light environment.

 

This lightweight lens horizontally squeezes the image to create an ultra-wide aspect ratio, long horizontal lens flares and oval bokeh features unique to anamorphic images to captivate viewers.

 

Manufactured with high-quality German Schott optical glass lens elements, the anamorphic lens perfectly controls optical distortion and focal range to generate superior cinematic imaging.

 

Designed with an innovative optical lens structure to produce unique visual characteristics, the lens will also provide sharp, high resolution images.

 

Quality built with aircraft aluminum alloy and a precision CNC machining process

 

Smoothly turn the precision copper focus adjustment to capture high quality images.

This high-quality portable camera lens only weighs approximately 560g/1.23lbs.

 

Manually adjust the focusing and light settings with precision scale marks on the comfortable focus and aperture rings.

 

The lens can attach to most types of APS-C cameras with the X-mount, E-mount and M4/3 mount.

 

 

 

The powerful yet lightweight and dynamic SIRUI Swift P1 Gimbal incorporates a three-axis stabilization system to capture smooth shots while on the move. With an easy to use built-in OLED UI, auxiliary wheel dial and feature buttons for access to several creative features, this high value Gimbal will inspire you to create your own Cinematic art in motion.

 

 

50mm F1.8 1.33X Anamorphic Camera Lens

50mm F1.8 1.33X Anamorphic Camera Lens + Swift P1 Gimbal

 

SIRUI’s December crowdfunding campaign is a pre-launch of our new product line and an opportunity for cinematographers and cinematic enthusiasts alike to be the first to experience the SIRUI 50mm F1.8 1.33X Anamorphic Camera Lens in advance of our official launch.

 

Since 2001, SIRUI has always strived to move forward towards expanding the SIRUI Brand. With innovative R&D, an excellent manufacturing process and worldwide marketing, SIRUI has become a global enterprise to develop, manufacture and market photographic products.

As one of the SmartImage Industry leaders in China, SIRUI attracts exceptional and talented people to its photographic product manufacturing base covering over 30,000 square meters equipped with the latest technology. SIRUI can be found domestically in 31 provinces with showrooms in Beijing, Shanghai, Guangzhou, etc, as well as worldwide in more than 60 countries with over 300 sales locations, which include Germany, Japan, USA, Canada, EU and the Middle East.

Manufactured with high standards, SIRUI innovative photographic products have received numerous recognition and awards at notable international events which include the German Redot Design Awards 2018, German Design Award 2018, CES 2019 and NAB Show 2019. SIRUI greatly appreciates the ongoing support and confidence received from our customers and professional photographers.

SIRUI is committed to providing excellence in product performance and functionality. Drawing on our experience in product development, design and production, it is our goal to provide our customers with high quality innovative photographic products to advance the progress of the Imaging Industry. The 50mm F1.8 1.33X Anamorphic Lens is a product of this tradition.

 

 

          

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