Now think of a happy moment and let the corners of your mouth twist into a smile. Then walk over to a mirror and tell me what you see. That is right, you see a wonderfully smiley face, which brings hope and happiness into your life. It is a magical switch that “turns on” the good mood for the day, as well as being the simplest, but also the most precious gift you can give to yourself and the people around you.

This gift is available anytime anywhere. You can find it early in the morning, as bright sunlight filters through your window, or when things go right and you are filled with motivation and excitement, or when the moment simply turns out to be extraordinary. This is exactly the mood that the Keep Smiling deck is trying to bring you. Because every day is a good day and every person is the maker of his own happiness.

•  Featuring Fedrigoni Pearlescent series top-grade paper
•  Germany Kruz Foil on each tuck case
•  The series contains 5 decks with a total of 5 vivid theme colours
•  Each model has a personalized smiley expression
•  Simple, but fresh design
•  The card box is embossed & hot-pressed exquisitely, with perfect details and high quality
•  Limited to 2000 decks each colour with numbered seal

There are five types of cards in the series, whose theme colours are bright yellow, red, dark blue, pearl gold, or black.

Yellow represents optimism and cheerfulness and is also the colour of the most common smiley face.

Red represents passion, energy, with a flame in the eye

Blue represents a naughty little devil

Pearly gold represents a cute robot, with a vivid metallic texture

Black might look bleak, but they remind you to not ever lose hope and love.

The Keep Smiling set of cards is accompanied by a gift box with the same theme in bright yellow with a classic emojis, which shine like the sun on the main square of the lovely city of Florence. The special box will help you protect the wonderful gift of the Optimist deck.

• Printed on the Italian Fedrigoni premium paper
• Brilliant bright yellow, hot-pressed black ink, classic emoji visuals
• A set of 5 different – coloured Keep Smiling decks

Fedrigoni is a high-end paper brand founded in 1888 in Italy. It is one of the top five papermakers in Europe, supplying their products worldwide. Fedrigoni is the first choice for many Italian publishers, printers, and manufacturers. Since its founding, the company has become the biggest artisan paper mill in Europe producing a wide variety of papers and having successful operations worldwide.

Famous companies, top fashion brands, and publishers often use Fedrigoni paper to improve their brand image. Notable collaborators include brands like Louis Vuitton, Chanel, Prada, Ralph Lauren, and many more.

The Keep Smiling deck is made using Fedrigoni paper. It is not only water-resistant and thick but also has a luxurious lustre of a pearl. Each tuck case is printed with a different Germany Kruz foil; featuring Gold, Black, White Foil. Each of the five types of cards is going to make you appreciate the high quality achieved by careful selection of the paper, which, at its 330 grams feels pleasantly heavy in your hand.

•  The overall unity of the design is achieved by using the theme colour of the deck
•  Clever layout and design conveys the vivid and cute character of the cards
•  White card edge and the symmetrical icons ensure the picture richness and clarity, while also looking pretty when you cut the deck

• The traditional human heads are replaced with the emojis from the top of the box
• The expressions on J, Q, and K are divided to 1, 2, and 3, in progressive order
• Each court card also has a positive phrase written on it
• The background colour corresponds to the theme colour of the box

BLACK

BLUE

 RED

YELLOW

PEARLY GOLD

• Regular suits are replaced with four different emojis
• A perfect fit with the theme of the series, creative and fun
• The background colour corresponds to the theme colour of the box

•  Uses the robot emoji that has not appeared on other cards
•  Entertaining features bring about a joyful mood
•  The background colour corresponds to the theme colour of the box