$52,868 raised out of $18,000
Overview
Platform
Indiegogo
Backers
628
Start date
Dec 09, 2021
Close date
Feb 08, 2022
Concept

See.Sense bike lights are unique, smart & reactive, ICON3 takes cycling visibility to a new level.

Story

We’re a team of cyclists on a mission to delight the cycling world with reactive products that make every journey seen on the road. We’re the creators of The Independent’s Best Bike Lights and the winners of the road.cc People’s Choice Award. We are also the Preferred Bike Light Supplier to British Cycling and the Official Bike Light and Ride Insights Supplier to Cycling Ireland.

You might already be a friend or a customer of See.Sense, a VIP member, a follower, or you might be joining us for the first time here today – but no matter who you are, we are delighted to have you on board with our new campaign to help keep even more cyclists visible.

Here, you can pre-order and save exclusively with Indiegogo pricing never to be seen again which we will deliver to you and your bike in the new year.

ICON3 is our brightest ‘to be seen’ light yet and with our patented reactive technology will help to attract attention faster to you than ever before on the road. Built on the success of our ICON and ICON2 ranges, and further improved with valuable cyclist feedback gathered over 5+ years, we’ve crammed more technology and innovation than ever into ICON3.

ICON3 takes our successful ICON2 light to the next level with almost 20% more lumens. It shines powerfully bright with a 575 lumen front and a 350 lumen rear, thanks to the combination of CoB (chip on board) and two quality focused LEDs.

With 270° of side visibility you can be seen from all angles, while also using enhanced and focused optics to make you visible from even further away, offering the best of both worlds.

ICON3’s ‘Get Me Home Mode’ automatically dims to a lower power mode if your battery drops below 20%, to shine for at least one more hour of cycling. We take away that worry of running out of battery on your journey home. Keep reading for other smart features you can vote for ICON3 to have!

Using the See.Sense technology that is known and loved by cyclists combined with the new additions of two quality focused LEDs and an all new CoB panel – ICON3 will catch the attention of other road users sooner than ever.

ICON3 combines seamless design and cutting-edge technology and has the following features:

ICON3 reacts to moments of risk such as junctions, roundabouts, or filtering in traffic, sensing your change of speed and flashing brighter and faster in response to make you more visible.

With built in light sensors, ICON3 will react in response to approaching car headlights at night by flashing brighter and faster to make you more visible on the road.

Brake mode can be enabled through the See.Sense app. ICON3 can sense the sudden decrease in speed from built in accelerometers and will change from flashing to constant with flashing until you move off again.

ICON3 isn’t just for when it’s dark. See.Sense was one of the first companies in the world to create daylight-visible bike lights. ICON3 ensures you can be seen both day and night, no matter how bright the sun is.

We know that 80% of crashes happen in daylight hours, which is why we design our lights to shine brightly at any time you want to be out on your bike.

ICON3 automatically turns off after 3 minutes of inactivity to save battery life, turning back on when you move your bike.

When you download the free See.Sense app and join the See.Sense community, you can access a range of connected features…

Our customer, Mike, kindly shared his experience with the crash alert, a feature we hope many of you never have to use…

We’re listening… and we’re making it happen.

All See.Sense products are designed taking into account feedback from our community, and ICON3 is no exception. Our backers will  help to shape the final version of the ICON3 product.

Excitingly, during the campaign, all backers will be asked to provide input on the final design choices that will be made on the type of mount, the USB and Mode Options that will be used in the final version of the product.

ICON3 mounting will either be one of the two following options:

The o-ring and clip style mount (the same mount as ICON2) or an all new ‘twist and lock’ mechanism (similar to See.Sense BEAM if you have one)?

Which one will it be? Pledge for ICON3 now to place your vote on this important design feature..

Micro USB.. USBC.. or something else? We will also be asking backers which USB type you would like all ICON3 lights to use.

You might have spotted a sneak peek in the ICON3 video of our all new secret Super Visibility Mode as well as ‘Light Sensing Mode’ and ‘Speed Sensing Mode’ options listed in our app.  As a backer of this campaign you’ll get to influence whether we make these smart mode options available in ICON3.

Super Visibility Mode is a completely new proposed feature. It will randomly use different flash patterns every time it reacts to further improve your visibility at moments of risk

Light Sensing Mode is currently used on our BEAM light. It monitors the ambient level of lighting and automatically adjusts lighting levels to provide optimal visibility.

Speed Sensing Mode is also currently used on our BEAM light but not yet available on ICON. It will automatically detect your speed level, and increase brightness at times of higher speeds.

Should we bring these SMART mode options into ICON3?  This campaign allows you to place your vote.

If you’re looking for a ’to see’ light to use alongside ICON3 Rear, why not opt for the perk where it is paired with our powerfully bright 1,500 lumen BEAM+. BEAM+ is designed to adapt its brightness to your speed and the light levels of your environment, increasing your visibility and taking you further on a single charge. As with ICON3, connect it to our free app to enable Get Me Home mode, set-up crash and theft alerts, access personal ride stats and more.

We’re proud to be the Preferred Bike Light Supplier to British Cycling and the Official Bike Light and Ride Insights Supplier to Cycling Ireland, the National Governing Bodies for cycling in Britain and Ireland.  This recognition comes from our track record of delivering quality, innovative products designed for and by cyclists.

Our team is based in Northern Ireland, we design our products in-house, and we are proud to say that ICON3 will be manufactured in Northern Ireland, United Kingdom.  With our established long term contracts with local contract manufacturers, we ensure the highest quality of manufacture, made using the best materials and to the highest standards. Our packaging for these lights is manufactured locally too, all helping to reduce the travel miles and CO2 emissions of our production.

ICON3, like all See.Sense lights, is built to last and comes with a free 24 month warranty. We also offer a ‘Service Maintenance’ that for a reasonable fee will provide a complete overhaul of your light to bring it back to full factory standards (or upgrade it), ensuring you can go on to perform brilliantly.

Customer service is one of our core company values, and with a team wide response desk, we are always at hand to help. Got a question about our Indiegogo campaign? Email team@seesense.cc and we will be more than happy to help.

The diagram below outlines the timeline of launch to delivery for ICON3. With various crowdfunding campaigns under our belt and extensive production experience you don’t have long to wait!

Free UK shipping

£8 for USA

£4 for Europe

£8 for Rest of world

For USA orders, we ship directly from our fulfilment centre in the United States. For UK & European orders, we ship from our fulfilment centre in the United Kingdom.

Please note you are responsible for any custom/import charges imposed at your border. After Brexit, Northern Ireland remains a part of the European single market and the customs union, there are no additional charges, fees or duties on orders delivered from us to Europe, GB or worldwide.

See.Sense was founded 8 years ago and we are now a team of 14 that handles all the design and engineering that goes into our products. We want to have more people cycling more often.

We’ve been delivering products to cyclists since 2013, including a number of successful crowdfunding campaigns before, so this is certainly not our first time doing a launch like this. We’ve learned a lot from our previous campaigns which puts us in a good position for ICON3, we particularly learnt a lot from the ICON2 and BEAM campaign where we launched two products at once, so we are ready and keen for ICON3! That’s not to say we know it all – we have in the past encountered minor delays (due to a number of reasons), but this time around with ICON3, we are pleased to say that tooling is already taken care of which is why we can offer a fairly fast delivery timeline to you. The main risks would be the global chip shortage and shipping to large volumes of backers. However, as always, we will manage these risks carefully, and provide regular updates to all our backers and be totally transparent in all communications.

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