$26,000 raised out of $50,000
Overview
Platform
Indiegogo
Backers
61
Start date
Jul 13, 2021
Close date
Aug 13, 2021
https://youtube.com/watch?v=573948720
Concept

The lightest, most environmental, most ergonomic seats in the world.
Save your body and the planet.

Story

(Please note the Indie team hasn’t had time to review our campaign fully as it’s only just gone live!  Hopefully when they do they’ll see we are at production stage.)

 

Hesed Seats are a revolution in ergonomic sitting

 

“I’m recommending my Hesed Chair to my friends regularly. I call it my espresso chair! I feel more energised, more alert. Who would have thought it – if your body doesn’t think it’s sitting, your mind stays sharper too? 

Matt G, Strategy Partner, Grey London

 

“Heseds are the first true innovation I’ve seen in ergonomic seats in 35 years.”

Zeev Aram, Aram Furniture -Chair World Legend

 

Now you can stay fit whilst you sit!

Hesed Seats are a radical breakthrough in ergonomic seating. They have a unique active technology which allow the muscles in your back and thighs engage in continuous micro exercise. We call it Flexercise!  Your body gets a mini workout whilst you sit.  You tone and condition your postural muscles and maintain your body’s normal, healthy function.

 

Hesed Seats are more comfortable because they adapt to your unique shape. Humans are organic, natural not manufactured beings.  Nine out of ten people have a slight leg length difference. This means that they also have a pelvic height difference and their spine will have its own natural side-to-side curves. 

 

Hesed seats naturally adjust and accommodate the differences between and within us and so more closely support and match your natural standing posture when you sit in them.

 

A limited first batch of 120 Hesed Chairs and Stools has already been made using finished factory made parts.  We assembled and packed all of the first batch by hand in our small workshop, but we need to set up a factory assembly line for the Hesed Chair & Stool project to be sustainable.

This first batch is sold out and shipped and we continue to receive fantastic feedback from our customers, professional product testers and reviewers.

 

But we’re a tiny start-up, with a radical breakthrough in ergonomic seating, up against huge manufacturers that would rather maintain the status quo, and we can only get to this next level of full production with the support of the Indiegogo community.

 

You’ve been told it’s unhealthy to sit, but it’s not sitting that’s bad for you it’s what you’ve been sitting on!  Very little has changed since the introduction of the Aeron chair in 1994.  We believe that as radical as it was, it and all other conventional office chairs have got it fundamentally wrong!

 

Whereas other chairs actually force your body out of its natural position, Hesed seats are the first to adjust to you, adapt to you and your natural position, and keep you comfortable and healthy.

 

 We need your help to make it healthy for you and the world to sit.

 

If you can help to boost the number of chairs & stools in our Batch 02, we can set up a full factory assembly line.  That way we can keep our price low, help more people have true ergonomic support and compete with the environment-damaging, industry giants.

 

Only the help of the Indiegogo community can make the Hesed Chair become a real competitor to the over produced, heavy-weight traditional chairs that are damaging to both you and the environment 

 

 This is your chance to get your own Hesed seat and transform your sitting comfort and health.

 

Not only will you get it a very special rate, but you’ll also be able to say ‘I did that!’, I made it possible for a small UK, independent start-up to become a world-beater!

 

“After three weeks with the Hesed Chair my back pain has gone, my posture is better and the chair is a welcome design feature to my apartment.”

Rob C, Director Global Entertainment, Fremantle

 

 

Hesed’s sensational Press Reviews

“The seated position makes me feel like I’ve just sat down with perfect Alexander Technique…you get a level of micro-exercise which helps counteract the unhealthy effect of sitting.” – Forbes

 

“A fortnight into my trial, I wasn’t getting the pain any more – and could stand straight up from it and walk about” – HOW TO SPEND IT – The Financial Times

 

“While, yes, still technically a chair, The Hesed Chair is in a league of its own.  Honestly, a game changer.” – GQ Magazine

 

 

 

Save the Planet!

If we all bought a Hesed instead of a conventional task chair we could save more than a million tons of CO2 gas going into the atmosphere every year!

The Hesed Chair weighs less than a third of the average task chair and as each component is meticulously designed and chosen for its environmental credentials it has a far smaller carbon footprint.  

 

We can’t do it without you

Breathing life into a disruptive technology is notoriously difficult. We’ve done most of the hard work already.  The tools for industrial manufacture are made and were used to produce the first full production run.  That paid for the tooling and first run, but to push the button on the second, hopefully larger one, we need our Indiegogo community to support us and pre-order a health-saving, planet-saving Hesed.  Once we have the production funds we will have all our components in 12 weeks after ordering, start assembling and packing immediately and ship shortly afterwards.

 

Here’s some of what people are saying

“In my job as a VFX Supervisor, I have spent the last 25 years sat in a chair, staring at a computer screen. I have used all manner of chair designs in order to alleviate the pressure and stress that being in a seated position all day brings. The Hesed Chair is the first chair I have used that instantly feels right. It gives you a mini workout for the first two weeks, acclimatising your pelvis and spine to a new and correct seated posture and then you wonder how you managed before. We will be kitting out our office with the Hesed Chair so that all of our staff can benefit. Personally, I don’t want to sit on any other chair. Oh, and it looks amazing, too.”

— Ludo Fealy, Founding Partner, nineteentwenty

 

“My whole back feels so much more stable! I instantly felt relief in my lower back when I first sat on my Hesed while I was working, and I really love how comfy and unrestrictive the seat as I move around between my client and ink station. I know that other tattooists will feel the same.”

Deni M -Tattooist

 

 

 “Man I love my Hesed! My habit of slumping is often so instinctive while I’m working and playing, despite my efforts. There’s something about this chair that really does quite effortlessly help you to maintain a nice healthy posture but in a very relaxed comfortable way. “

Milo McKinnon – Musician/Composer/Jazzer

 

Help us change the way the world sits

Imagine a world were sitting becomes the healthy option.  One where of equal importance in design and manufacture is to have as minimal an impact on the environment as is possible.  That’s the difference your support will make!

 

Risks and Challenges

All the tools for factory manufacture have been made and tested in our first small production run. Have a look at some of the pictures of our tools below.

We shipped Heseds to 100 + users who have ‘loved’ their Heseds for several months and no manufacturing issues have arisen.

That’s given us the confidence to approach the Indiegogo community.  

Once we have the funds in place we’ll place the order with our various UK-based manufacturers.

The longest lead time we are looking at is for our very specialised wooden components.  That’s 12 weeks and all other manufacturing times fall comfortably within that.

The pandemic has lengthened lead times and increased cost.  It’s also made sourcing materials harder than before.  However, this has all been taken into account.  There are always ‘unforeseen disasters’ that can occur, but we hope we’ve planned for just about everything!

 

 

 

 

 

 

 

 

 

 

 

 

Country
Links